Your business depends on its employees, therefore if they are dissatisfied, other elements of your business will suffer as well.
On the other hand, a workplace that fosters engagement, a sense of support from management, and the ability for departments to work together will not only help you keep your best workers, but will also help you draw in fresh talent.
According to a recent international study, 77 percent of respondents surveyed would take the company’s culture into account before applying for the job
What is Company Culture?
Through accepted presumptions and societal conventions at work, company culture displays the values and beliefs of an organization. A shared set of values among personnel constitutes a company’s culture. The work atmosphere, company mission and core values, management style, and workplace ethics are just a few examples of the factors that make up company culture.
Company culture may be intentionally created or developed organically.
The benefits of strong company culture.
Your business benefits from the inside out when there is a strong, coherent company culture. A business with a strong culture and a clear set of uplifting ideals is one that employees prefer to work for. Additionally, customers favor doing business with organizations that have a distinct goal and exemplary workplace values.
“Create the kind of workplace and company culture that will attract great talent. If you hire brilliant people, they will make work feel more like play.”
Richard Branson
A corporation can gain the additional advantages listed below by emphasizing company culture:
- Increased employee retention: Companies with a positive work environment reputation attract potential employees. Your present employees are more likely to stay with the company, and this form of organization attracts better talent as well.
- Better brand image: The company’s culture has an impact on brand image. Sales will be reduced if customers learn that your organization has a hostile workplace.
- Efficiency gains: The corporate culture has an impact on employees’ productivity levels.
- Improved teamwork: Better teamwork: Due to the company’s strong corporate culture, projects can be done collectively with better results.
What is eNPS
An efficient, simple-to-use scoring system called eNPS makes it possible for businesses to monitor employee engagement and gauge the success of their activities relating to people and culture.
The employee net promoter score, like the NPS, used to gauge customer satisfaction, reveals how employees feel about your business and is based on a single, straightforward question: “How likely are you to suggest us as a place to work for your family and friends?”
Read more about eNPS and how to calculate your eNPS score.
💡 Tips for improving your company’s culture💡
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Make it clear to the employees that their participation is essential. Invite your employees to voice their opinions both during company culture talks and regular business operations.
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Align every aspect of the business (departments, projects, procedures, etc.) to support the company culture, and emphasize to staff members that they are encouraged to contribute to that culture through creativity and cooperation.
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Maintain openness in all your interactions. Transparency regarding everything that occurs behind the scenes can help you build trust with your employees.
- Honour each person’s accomplishments. Let everyone enjoy success if the company does well.
- Increased accountability should be provided. Avoid micromanaging your employees. By assigning them new duties, you can demonstrate your confidence in and trust in them.
Hard work, patience, and commitment are required to change the current culture of your business. Keeping valuable personnel is a challenge for more than 50% of businesses. Not only is it important for your organization’s existence, but also for the improvement and maintenance of company culture.
About us
Hello Work is a coworking office space in Stellenbosch focussing on delivering a modern, creative, focus-friendly environment for creative entrepreneurs and startups.
Hello Work is delighted to form a part of a co-working community that is able to provide a functional creative space to assist with the sustainability pipeline of spinning out prospering startups and successful businesses.
For options on the perfect coworking space solution for your business – view here
